A Conceptual Creative & Art Director based in London, with a Design background specialising in conceptual storytelling across campaigns, social content, visual identity, and experiential marketing. (email: hey@momasoro.com)
Bloomsbury Football 'A Seat At The Table' ⸻ Social Campaign
Celebrating the female coaches who are inspiring inclusion, on & off the pitch.
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Spotify 'Find Your Feels' ⸻ Social Campaign
Spotify’s “Find Your Feels” encourages Gen-Z to express themselves through their music choices. In five short films, each of our talent talked about three songs that have shaped them.
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Deloitte 'MWC' ⸻ Experiential (Phygital Activation)
Created the identity that was used and displayed aat the Deloitte Booth for 2023 MWC in Barcelona.
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National Geographic '26 Visions' ⸻ Social Campaign
This campaign was to raise awareness amongst 18-35-year-olds of Nat Geo and increase its association around the subject of Climate Change.
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Stefflon Don 'V-IV' Launch ⸻ Experiential
Conceptualise and created a series of assets, both physical and digital that was used for the musicians record label launch event.
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Rethink Mental Illness 'From Psychosis To...' ⸻ OOH Campaign & Digital
To celebrate Rethink Mental Illness 50th anniversary, we worked on a campaign to address and change the perceptions of psychosis in young people. The current beliefs is that once you’ve had a psychotic episode, your life is over.
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FIFA WWC23' 'Momentum On' ⸻ Photoseries, Event & Brand Partnerships
Creating a movement, photoseries and exhibition showcasing the joy, excitement and anticipation that football fans have about the 2023 Women’s World Cup.
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