A Creative & Art Director based in London, with a Design background specialising in conceptual storytelling across campaigns, social content, visual identity, and experiential marketing. (email: hey@momasoro.com)

Spotify 'Find Your Feels' ⸻ Social Campaign Spotify’s “Find Your Feels” encourages Gen-Z to express themselves through their music choices. In five short films, each of our talent talked about three songs that have shaped them. Read more ➚

Spotify 'Find Your Feels' ⸻ Social Campaign

Spotify’s “Find Your Feels” encourages Gen-Z to express themselves through their music choices. In five short films, each of our talent talked about three songs that have shaped them.

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NHS 'My Type' Blood & Plasma Donation | Awareness Campaign To encourage Deloitter’s to sign up to the event to learn more about their blood types, we took influence from dating apps and the style of flirty language, to then create the ‘My Type’

NHS 'My Type' Blood & Plasma Donation | Awareness Campaign

To encourage Deloitter’s to sign up to the event to learn more about their blood types, we took influence from dating apps and the style of flirty language, to then create the ‘My Type’ poster activation.

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Deloitte 'MWC' ⸻ Experiential (Phygital Activation) Created the identity that was used and displayed at the Deloitte Booth for 2023 MWC in Barcelona. Read more ➚

Deloitte 'MWC' ⸻ Experiential (Phygital Activation)

Created the identity that was used and displayed at the Deloitte Booth for 2023 MWC in Barcelona.

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Let Black Girls Be Girls ⸻ 360 Integrated Campaign 🤎 an independent first-of-its-kind social impact campaign that raises awareness on Adultification Bias and its impact on Black Girls in Britain. In partnership with BUILDHOLLYWOOD, Getty Images

Let Black Girls Be Girls ⸻ 360 Integrated Campaign

🤎 an independent first-of-its-kind social impact campaign that raises awareness on Adultification Bias and its impact on Black Girls in Britain. In partnership with BUILDHOLLYWOOD, Getty Images and BBC Kids Collection.

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National Geographic '26 Visions' ⸻ Social Campaign This campaign was to raise awareness amongst 18-35-year-olds of Nat Geo and increase its association around the subject of Climate Change. Read more ➚

National Geographic '26 Visions' ⸻ Social Campaign

This campaign was to raise awareness amongst 18-35-year-olds of Nat Geo and increase its association around the subject of Climate Change.

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Rethink Mental Illness 'From Psychosis To...' ⸻ OOH Campaign & Digital To celebrate Rethink Mental Illness 50th anniversary, we worked on a campaign to address and change the perceptions of psychosis in young people. The current beliefs is that

Rethink Mental Illness 'From Psychosis To...' ⸻ OOH Campaign & Digital

To celebrate Rethink Mental Illness 50th anniversary, we worked on a campaign to address and change the perceptions of psychosis in young people. The current beliefs is that once you’ve had a psychotic episode, your life is over.

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Deloitte Digital 'Powered By &' ⸻ Experiential (Design) A series of posters for a stakeholder within Deloitte, that showcased the Power of collaboration. Concept and designs by me. Read more ➚

Deloitte Digital 'Powered By &' ⸻ Experiential (Design)

A series of posters for a stakeholder within Deloitte, that showcased the Power of collaboration. Concept and designs by me.

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Stefflon Don 'V-IV' Launch ⸻ Experiential Conceptualise and created a series of assets, both physical and digital that was used for the musicians record label launch event. Read more ➚

Stefflon Don 'V-IV' Launch ⸻ Experiential

Conceptualise and created a series of assets, both physical and digital that was used for the musicians record label launch event.

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COP26 ⸺ Futures We Want | Reports Telling a compelling Net-Zero story at COP26 for a Government department. Distilling a broad range of perspectives into 6 vision documents - all housed under one singular look & feel and organising idea: Futures

COP26 ⸺ Futures We Want | Reports

Telling a compelling Net-Zero story at COP26 for a Government department. Distilling a broad range of perspectives into 6 vision documents - all housed under one singular look & feel and organising idea: Futures We Want.

Read more ➚