Role | Concept Development, Art Direction and Design

Team | Eboni Lamine (Copywriter), Katherine Roseby (CD)

Output | Posters, Email & Internal Communication

To encourage Deloitter’s to sign up to the event to learn more about their blood types, we took influence from dating apps and the style of flirty language we’ve all probably used at some point, we created the ‘My Type’ poster activation.

This was a two day event and resulted in many sign ups and a lot of employee engagement, that even inspired an honorary line ‘after work pints’.

Deloitte sponsored NHS event.